Reimagining Company Culture

Unapologetic Innovation with Latraviette Smith-Wilson, Chief Marketing & Equity Officer at Horizon Media

About This Episode

In this episode of Reimagining Company Culture, we’re chatting with Latraviette Smith-Wilson, Chief Marketing & Equity Officer at Horizon Media. She has numerous recognitions, including being named among “Black Women Leaders to Follow” in Forbes, receiving the “Powerhouse Award” from Café Mocha, and being named to the “Next Generation: Women of Power” by Black Enterprise. Tune in to learn Latraviette’s thoughts on the agency of belonging, removing barriers for company culture, holding leaders accountable, and more!

About Our Guest

Latraviette D. Smith-Wilson, Horizon Media's Chief Marketing & Equity Officer​, recently joined Horizon from Essence Communications, Inc., the leading and only 100% Black-owned media, technology, and commerce company at scale dedicated to Black women and communities, where she most recently served as Chief Strategy & Engagement Officer. ​This new, industry-first, enterprise-level role combines Marketing (CMO) with Diversity, Equity, and Inclusion (CDO) in order to power the organization's employees, agency identities, and client value propositions. Smith-Wilson is a board member and the immediate past Chair of the Board of Harlem United and has previously served on the board of the PRSA Foundation. She has numerous recognitions including being named among “Black Women Leaders to Follow” in Forbes, receiving the “Powerhouse Award” from Café Mocha, and being named to the “Next Generation: Women of Power” by Black Enterprise. Prior to Essence, Smith-Wilson held various leadership positions at Sundial Brands, the National Urban League, American Express, Edelman and Deloitte. A member of Alpha Kappa Alpha Sorority, Inc., she earned her bachelor’s degree from Wake Forest University, double majoring in English and communications, and her master’s degree in journalism from New York University.

About This Episode

In this episode of Reimagining Company Culture, we’re chatting with Latraviette Smith-Wilson, Chief Marketing & Equity Officer at Horizon Media. She has numerous recognitions, including being named among “Black Women Leaders to Follow” in Forbes, receiving the “Powerhouse Award” from Café Mocha, and being named to the “Next Generation: Women of Power” by Black Enterprise. Tune in to learn Latraviette’s thoughts on the agency of belonging, removing barriers for company culture, holding leaders accountable, and more!

About The Guest

Latraviette D. Smith-Wilson, Horizon Media's Chief Marketing & Equity Officer​, recently joined Horizon from Essence Communications, Inc., the leading and only 100% Black-owned media, technology, and commerce company at scale dedicated to Black women and communities, where she most recently served as Chief Strategy & Engagement Officer. ​This new, industry-first, enterprise-level role combines Marketing (CMO) with Diversity, Equity, and Inclusion (CDO) in order to power the organization's employees, agency identities, and client value propositions. Smith-Wilson is a board member and the immediate past Chair of the Board of Harlem United and has previously served on the board of the PRSA Foundation. She has numerous recognitions including being named among “Black Women Leaders to Follow” in Forbes, receiving the “Powerhouse Award” from Café Mocha, and being named to the “Next Generation: Women of Power” by Black Enterprise. Prior to Essence, Smith-Wilson held various leadership positions at Sundial Brands, the National Urban League, American Express, Edelman and Deloitte. A member of Alpha Kappa Alpha Sorority, Inc., she earned her bachelor’s degree from Wake Forest University, double majoring in English and communications, and her master’s degree in journalism from New York University.

Episode Transcription

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